Independent British Skincare, Rooted in Science

About Nourish London

Nourish London is an independent British skincare company founded by scientist and cosmetic formulator Dr Pauline Hili. We combine rigorous formulation science with carefully selected natural and organic ingredients to create effective skincare designed around the long-term health of the skin.

Nourish London Retinal Resilience Serum bottle being passed between two hands against a neutral background

Our Story

Discover Nourish London

See how scientific curiosity, natural ingredients and hands-on formulation come together at Nourish London.

Inside Nourish London, where research, formulation and manufacturing come together.

Why we began

Skincare Built Around Science, Nature and Skin Health

Nourish London was founded in 2011 with a clear belief: people should not have to choose between effective skincare, natural ingredients and affordability.

After decades working in scientific research and cosmetic formulation, Dr Pauline Hili had seen too many products make promises that were not supported by robust evidence. She wanted to create something different: skincare formulated with honesty, purpose and a genuine understanding of how the skin works.

For us, skin is far more than appearance. It is a living, dynamic organ that continually responds to age, lifestyle, wellbeing and the surrounding environment. That understanding shapes every product we create and every piece of advice we share.

Nourish London exists to help people care for their skin with greater confidence. We combine formulation expertise, botanical ingredients and current scientific understanding to create products that support healthier-looking skin over time rather than chasing temporary trends.

What guides us

The Principles Behind Nourish London

Science

Evidence Before Trends

Ingredients and formulation decisions are guided by scientific understanding rather than marketing hype.

Purpose

Every Ingredient Has a Role

Nothing is included without reason. Each ingredient must contribute to performance, stability, texture or skin benefit.

Nature

Nature Working With Science

Botanical ingredients are selected because they serve a genuine purpose, not simply because they sound appealing.

Skin

Healthy Skin Comes First

Products are designed to nourish, protect and support the skin throughout different stages of life.

London

Formulated and Made Under One Roof

Research, formulation and manufacturing remain closely connected at the Nourish London headquarters.

Knowledge

Understanding Builds Confidence

Clear and honest skincare education helps people make better decisions for their own skin.

Created With Purpose in London

From research to finished product

Created With Purpose in London

Every Nourish London product begins with a reason to exist.

An idea may come from a customer concern, new scientific research or the discovery of a promising natural ingredient. From there, the complete formulation must be considered: ingredient compatibility, concentration, texture, stability, delivery and how the product fits into a wider skincare routine.

Keeping research, formulation and manufacturing together in London allows the team to remain closely involved at every stage. It supports consistency, careful quality control and the freedom to continue refining products as scientific understanding develops.

Made in London is not simply a phrase on the packaging. It reflects an independent, practical and hands-on approach to creating skincare.

Discover Made in London

Our dream remains as simple today as it was when we began: to create exceptional natural and organic skincare at the best prices we can, because everybody deserves to feel comfortable, confident and cared for in their own skin.

Dr Pauline Hili, Founder of Nourish London
Founded by Dr Pauline Hili

The scientist behind the brand

Founded by Dr Pauline Hili

Nourish London was founded by Dr Pauline Hili, a scientist, cosmetic formulator and Fellow of the Royal Society of Chemistry with more than three decades of experience.

Her career has included scientific training in chemistry, biochemistry and human physiology, research into botanical ingredients, a five-year PhD investigating the antimicrobial properties of essential oils and university research exploring collagen, elastin and plant extracts.

Pauline remains closely involved in the business as Founder, Chief Scientific Officer and formulator. Her role is not simply to select fashionable ingredients, but to question whether each material works, whether it is suitable for the skin, how it behaves within the complete formulation and whether it has been sourced responsibly.

That scientific curiosity continues to shape every Nourish London product.

Meet Dr Pauline Hili

More than products

Helping People Understand Their Skin

Creating effective skincare is only part of our purpose.

We also want to make skincare easier to understand. The skin changes with age, climate, stress, lifestyle and countless other influences, which means a routine that worked last year may not always be the right routine today.

Through our Ingredients, Skin Concerns, Regimes, Education Articles and Skincare Advice sections, we explain the science behind formulations in clear and accessible language.

The aim is not to overwhelm people with complicated terminology. It is to give them enough understanding to make informed choices and care for their skin with confidence.

Science never stands still, and neither does Nourish London. We continue to follow emerging research, question assumptions and refine our approach as understanding develops.